Ogden & Epker practice aims to provide patient care treatment with specialized psychological services to the community, a staff that is friendly and knowledgeable, along with Doctors who provide a full range of comprehensive evaluation.

 

My challenge is to design a brand identity for the business that will also function as a way to build name recognition, brand awareness with two Doctors branching out of a bigger group and start their own practice.

 

The following work reflects a new identity for Ogden & Epker, new logo design for print marketing, business cards for all staff members, brochure information about services available, a large print banner advertisement for an upcoming psychology conference, color palette for branding and style guide for marketing.

 

The newly designed brand identity will also function to build recognition and brand awareness in the healthcare industry, partnered insurance companies and locally with residents around the neighborhood.